Friday, 21 March 2014

BNC Project: The Jolly Fashionista FOTD


Fashion and cruelty free beauty blogger Emma from the Jolly Fashionista is part of the 'beauty-no cruelty' project: a project created to hopefully inspire more beauty addicts to choose cruelty free. You can find out more about the project on my blog here and here as I'd love for more people to get involved! For her first project post she has created a 'face of the day' using only cruelty free beauty products.

Here's her finished look:

Natural with a pop of colour on the eyes: perfect for spring!

Doesn't she look gorgeous?!
And all the products she has used are 100% cruelty free without her having to compromise on variety or quality.

I just want to say a huge thank you to Emma for being a part of this project (as well as our first poster!) you're a seriously awesome girl and your passion for cruelty free is awe-inspiring. 

If you'd like to get involved with the project, which would be amazing, please don't hesitate to get in touch!

You can find the full list of BNC project posts on our BNC blogroll page here

Thanks so much for reading,



  1. Hi Lizzie, thanks so much for posting my link. Really happy that you created this project and I really hope we can inspire lots of people to go cruelty free! xxx
    The Jolly Fashionista

  2. Lovely natural look and so nice to see it's all using cruelty free products! Proves you don't need to compromise. It's deffo encouraged me to look into the products I use and see what I can replace them with if they aren't already cruelty free (hoping they are!!). Danielle x

    frontière girl

    1. That's fantastic Danielle, so glad you're interested in finding alternatives- when I decided to 100% take the plunge to use only cruelty free products it was so much simpler than I had ever imagined, there really are so many great alternatives that you never feel you're missing out! Thanks so much for your feedback, Lizzie x


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